Data Collection, Use & Protection
Veracue Labs LLC ("Veracue," "we," "us," or "our") takes your privacy seriously. This policy sets out what personal information we collect, how we use it, and the steps we take to protect it whenever you browse our site or place an order. Continuing to use the website means you accept the practices described below.
Information We Collect
To operate securely and serve you well, we collect several categories of information, including:
Full name, email address, phone number, and billing or shipping address.
Login credentials, past orders, and saved account preferences.
Billing information, handled securely through vetted third-party payment processors.
IP address, browser and device type, pages viewed, and general interaction patterns on the site.
Small tracking technologies that help us improve site performance, remember preferences, and personalize content.
How We Use Your Information
We rely on the information collected above to:
- ✦Process and fulfill your orders, including shipping and payment handling.
- ✦Keep you informed on order status, account activity, and support requests.
- ✦Improve and troubleshoot the website's functionality and overall experience.
- ✦Send marketing and promotional messages, which you can opt out of at any time.
- ✦Meet our legal obligations and protect our business interests.
How Your Information Is Shared
Your data is never sold. We only disclose it in a narrow set of circumstances:
Partners who handle payment processing, order fulfillment, or technical support on our behalf.
Where disclosure is required by law, a court order, or a regulatory body.
To investigate fraud, enforce our terms, or protect the safety of our users and business.
Pages on our site may link elsewhere; we don't control and aren't responsible for how those third-party sites handle your data.
Protecting Your Data
We use encryption, access controls, and secured servers to keep your personal information safe from unauthorized access.
That said, no online system is completely risk-free. Using our site means accepting the inherent risk that comes with transmitting data over the internet.
Your Privacy Rights
You're entitled to:
- ✦Review, update, or correct the personal data we hold about you.
- ✦Ask us to permanently delete your information from our systems.
- ✦Opt out of receiving marketing or promotional messages.
- ✦Limit or object to how we process your data.
To act on any of these rights, reach out to:
Email: orders@veracuelabs.com
Research-Use Product Notice
Every product Veracue Labs sells is intended for research use only, meaning:
- ✦It's not designed or approved for human or veterinary use.
- ✦It carries no intended diagnostic, therapeutic, or treatment purpose.
- ✦Buyers alone are responsible for handling products in line with applicable laws and safety standards.
Policy Updates
This Privacy Policy may be revised from time to time, with changes reflected on this page and a new effective date noted at the top.
Check back periodically to stay current on exactly how we handle and protect your information.
Customer Support
Questions about this Privacy Policy can be directed to:
Veracue Labs LLC applies industry-standard TLS encryption, strict data minimization, and secure tokenization across all transactions.